Our Mindfly Webpage Website Design Studio

Resources

• You're On the Right Track

  Looking for something we recommended? Find it on our Resources page. You'll find our top picks for web hosting and 3rd party software.

Design

• Business Websites

  

  Mindfly has over 10 years experience creating quality websites for a variety of local and national companies. We view each project as a unique opportunity to design an attractive website that serves the individual needs of the client while maintaining current web standards. We offer many design and development services that are applicable for a variety of websites. Mindfly has built a number of e-commerce websites with full gallery and shopping cart capabilities. Registration and reservation functionality for hotels and similar services is also a popular feature that we have incorporated into previous websites. We’ve also produced informational websites for companies that provide services for individuals and other small businesses, such as accounting, business coaching, and construction cost estimating. Please take a look at Our Recent Projects for further examples of our work and possible options for your own website.

• Blogs

  

  Whether you’re looking to create a new website or revitalize an existing site, consider the addition of a blog. A contraction for weblog, a blog is an easily updated feature found on many websites today. While individuals (including several Mindfly employees) can use a personal blog to share stories and photos with friends and family, we recommend incorporating a blog into your website. A consistently updated blog will keep your business website fresh with new material and help bring customers back for more.

  Blog entries that highlight industry news, promote special company events and products, and share professional recommendations and advice with clients are examples of what you’ll find on many business blogs. In Our Mindfly Blog, you’ll find entries about tricks of the web design/development trade and current studio happenings.

• Newsletter

  

  An e-mail newsletter is a useful tool used by all kinds of websites, from e-commerce to not-for-profits to online communities. A weekly, monthly, quarterly, or annual newsletter gives you an opportunity to introduce yourself to new clients and inform previous customers of new products or changes to your business. Using an external email campaign provider, Mindfly can help your business design, market, and distribute a newsletter that reflects your company’s style and professional expertise.

Search Engine Marketing

Mindfly’s job does not necessarily end when your beautiful, new website is up and running. We are also able to help potential customers find your website through several online marketing techniques. Search Engine Marketing (SEM) looks at the big picture of a marketing campaign. While traditional Search Engine Optimization (SEO) focuses exclusively on increasing website traffic, SEM goes one step further by evaluating humanistic elements and increasing visitor interaction with website features. Mindfly expends significant effort to find ways to improve the conversion ratio for all sites under our management in a SEM campaign.

• Site Ranking Analysis

  One service Mindfly offers is a monthly Site Ranking Analysis report. Site Rank is determined by how well a website is perceived by different search engines (Google, Yahoo, etc.) as related to a particular search term. This report is a great indicator of website performance to guide ongoing decisions in a SEM campaign for your website.

• Social Networking

  A subset of an SEM campaign, Social Networking consists of utilizing a bundle of applications that can generate activity related to business and website awareness. Popular social networks today include Twitter, Facebook, and LinkedIn, among others. Mindfly can help determine which of these networks will be useful marketing tools for your individual company and manage the campaign with the resources available from clients.

• Usability Testing

  Usability Testing involves creating a list of potential tasks and observing third-party “testers” as they perform these functions on your website while being watched or videoed. This process is recommended for websites with a significant amount of content or complex navigation. Using metrics and data findings from the test, Mindfly determines what possible changes can be made to improve usability of your site. Comprehensive usability testing is an important step to help Mindfly’s marketing team establish concrete reasons for making considerable navigation changes to a website.

• Design Recommendations

  Design features can contribute both to a website’s search engine ranking and overall usability. As all websites have a design of some kind, Mindfly’s marketers and designers work together to create a website that captures our client’s style and integrity while maintaining proper web standards.